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Wednesday 12th May 2020




WALT: compare and order money



WALT: Understand the features of a persuasive letter


This week, we are going to write a letter to Senhor's employer to persuade him not to cut down the kapok trees. 


What features of a letter can you remember? 


Like the informal letter to Toki, we will set our letter out in a similar way. We will include the address in the top right hand corner with the date underneath, we will start our letters with an appropriate greeting and also finish with a formal sign off and name. 


However, the writing style of the letter will be slightly different. Persuasive writing is very formal in tone. After the introductory paragraph, which explains why you are writing to the person, a persuasive letter presents arguments for or against a topic to persuade the reader to change their opinion on a topic. A good persuasive letter will have 3 arguments to make to ensure that the reader changes their mind. 


Take a look at the annotated example of a persuasive letter here: 

The key features of a persuasive letter are:


- Sender's address (top right hand corner)

- Recipients address (left hand side, under sender's address)

- Formal greeting (Dear Sir/Madam, To whom this may concern...)

- Introduction (why you are writing to them)

- Main arguments 

- Conclusion (summary of points)

- Sign off (yours sincerely)


You might have noticed that the letter also used rhetorical questions. This is a good technique as it makes the reader think about how they would react in that situation. 


Take a look at these examples of persuasive letters. Can you spot all of the features?